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Top 100 Most Powerful Brands For 2021 Announced By Kantar BrandZ.

LONDON, JUNE 31, 2021 -- The world's most valuable brands have seen their total brand value increase by 42% despite the economic, social and personal impacts of COVID-19, according to the 2021 Kantar BrandZ Top 100 Most Valuable Global Brands ranking released today. The total brand value of the Top 100 global brands reached US$7 trillion, reflecting a strong rebound from the economic toll of the global COVID pandemic.

This year’s data shows that the fundamentals of strong brands have weathered the storm and brands that people connect with emotionally notched impressive gains in brand value.

Rank	Brand	Estimated Value	Change from 2020
1	Amazon	$683,852,000,000	64%
2	Apple	$611,997,000,000	74%
3	Google	$457,271,000,000	42%
4	Microsoft	$410,271,000,000	26%
5	Tencent	$240,931,000,000	60%
6	Facebook	$226,744,000,000	54%
7	Alibaba	$196,912,000,000	29%
8	Visa	$191,285,000,000	2%
9	McDonald's	$154,921,000,000	20%
10	Mastercard	$112,876,000,000	4%
11	Moutai	$109,330,000,000	103%
12	Nvidia	104,763$,000,000	N/A
13	Verizon	$101,943,000,000	8%
14	AT&T	$100,654,000,000	-5%
15	IBM	$91,337,000,000	9%
16	Coca-Cola	$87,604,000,000	4%
17	Nike	$83,709,000,000	68%
18	Instagram	$82,904,000,000	100%
19	PayPal	$80,615,000,000	66%
20	Adobe	$78,524,000,000	N/A
21	Louis Vuitton	$75,730,000,000	46%
22	UPS	$73,017,000,000	44%
23	Intel	$71,937,000,000	N/A
24	Netflix	$71,126,000,000	55%
25	Home Depot	$70,522,000,000	22%
26	SAP	$69,242,000,000	20%
27	Accenture	$64,734,000,000	N/A
28	Oracle	$60,837,000,000	N/A
29	Starbucks	$60,267,000,000	26%
30	Walmart	$59,522,000,000	30%
31	Xfinity	$58,996,000,000	26%
32	Marlboro	$57,007,000,000	-2%
33	Disney	$55,217,000,000	13%
34	Meituan	$52,365,000,000	119%
35	Texas Instruments	$49,235,000,000	N/A
36	Salesforce	$48,982,000,000	61%
37	Qualcomm	$48,357,000,000	N/A
38	Spectrum	$47,279,000,000	10%
39	YouTube	$47,103,000,000	39%
40	Chanel	$47,054,000,000	30%
41	Cisco	$46,822,000,000	N/A
42	Samsung	$46,765,000,000	44%
43	Hermes	$46,371,000,000	40%
44	JD	$44,516,000,000	75%
45	TikTok	$43,516,000,000	158%
46	Deutsche Telekom	$43,084,000,000	16%
47	Tesla	$42,606,000,000	275%
48	L'Oreal Paris	$38,309,000,000	30%
49	Ping An	$38,054,000,000	13%
50	Huawei	$38,021,000,000	29%
51	ICBC	$37,765,000,000	-1%
52	Zoom	$36,927,000,000	N/A
53	Intuit	$35,869,000,000	N/A
54	LinkedIn	$35,523,000,000	19%
55	Costco	$35,137,000,000	23%
56	Gucci	$33,838,000,000	24%
57	AMD	$32,916,000,000	N/A
58	Tata Consultancy Services	$31,275,000,000	N/A
59	Xbox	$30,398,000,000	55%
60	Vodafone	$29,735,000,000	29%
61	American Express	$28,578,000,000	-3%
62	Wells Fargo	$27,995,000,000	-8%
63	RBC	$27,607,000,000	33%
64	Toyota	$26,974,000,000	-5%
65	Haier	$26,422,000,000	41%
66	HDFC Bank	$26,369,000,000	27%
67	Mercedes-Benz	$25,835,000,000	21%
68	China Mobile	$25,821,000,000	-25%
69	Budweiser	$25,547,000,000	5%
70	Xiaomi	$24,885,000,000	50%
71	BMW	$24,821,000,000	21%
72	Dell Technologies	$24,781,000,000	36%
73	LIC	$24,142,000,000	38%
74	J.P. Morgan	$24,105,000,000	37%
75	Siemens	$23,640,000,000	69%
76	FedEx	$23,592,000,000	53%
77	Baidu	$23,358,000,000	57%
78	Uber	$22,411,000,000	41%
79	Adidas	$22,344,000,000	51%
80	Chase	$21,830,000,000	7%
81	Pinduoduo	$21,732,000,000	131%
82	Snapchat	$21,608,000,000	N/A
83	Zara	$21,382,000,000	0%
84	Ikea	$21,021,000,000	17%
85	UnitedHealthcare	$20,867,000,000	32%
86	Lowe's	$20,672,000,000	51%
87	AIA	$20,599,000,000	16%
88	NTT	$20,477,000,000	1%
89	Autodesk	$20,451,000,000	N/A
90	TD	$20,208,000,000	17%
91	Orange	$20,200,000,000	4%
92	DHL	$20,138,000,000	39%
93	Didi Chuxing	$20,041,000,000	0%
94	China Construction Bank	$19,776,000,000	-6%
95	Pampers	$19,619,000,000	6%
96	KE	$19,493,000,000	N/A
97	Commonwealth Bank	$19,468,000,000	48%
98	Bank of America	$19,315,000,000	14%
99	Spotify	$19,279,000,000	N/A
100	Colgate	$18,894,000,000	8%